This artist uses color in a bold and captivating style. Many of his paintings have the same visual impact as a neon sign. But instead of just splashing chroma onto his canvases with the wild abandon of a child's finger painting, Alex controls his use of color to create images which have a powerful immediate impression. But then, as you study the paintings, you can focus in on the symmetric complexity of his designs. This allows you to view his works on at least three or four different levels. I could easily study some of his paintings for half an hour or more, and still be discovering new information.
Alex's work is also whimsical. Many of his paintings represent animals and people in new and refreshing ways. I really enjoy artists who can present familiar objects from a different perspective. It makes me realize that the zebra or flamingo (that I thought I knew so well) can still teach me something about nature and life.
The bio in his brochures offers some background on Alex: "Born in 1970, Alex was influenced to think creatively from a young age by his uncle, Peter Beard, the photographer, and his mother Patricia Beard, an accomplished author and magazine editor. Alex grew up as a child among some of the world's most interesting and influential people. Andy Warhol, Truman Capote, and their Pop World cohorts were familiar faces in the Beard Household."
So if you are in SOHO, then I believe that you will enjoy a visit to Alex Beard's studio. It is located at:
Alex Beard Studio